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Shriram Finance DSA Franchise or Direct Selling Agent Review – Cost, Commission, Returns & more

Becoming a Shriram Finance DSA offers a unique opportunity to partner with one of India’s largest and most diversified NBFCs.

By joining the Shriram Finance DSA Franchise, you gain the ability to distribute a massive product portfolio, including commercial vehicle loans, two-wheeler finance, personal loans, and gold loans, primarily targeting the underserved and rural markets.

Shriram Finance DSA FranchiseThe Shriram Finance Franchise model is highly scalable, requiring minimal upfront investment while offering a transparent, digital-first lead management system.

Partners benefit from competitive commission structures, typically ranging from 0.5% to 2.85% depending on the asset class.

With the support of a vast branch network and specialized training, this franchise empowers entrepreneurs to build a high-volume financial services business rooted in a legacy of trust and community presence.


Shriram Finance DSA Franchise Business Opportunnity – Snapshot

Line of Business DSA (Direct Selling Agent)
Unit / Shop Area 100 – 200 Sq. Ft.
Commission% / Revenue Sharing 0.5% – 2.85% of Loan value
Total Investment Rs.33000 – Rs.63000
ROI Timeframe 3 to 6 Month

What do you know about Shriram Finance Direct Selling Agent Business?

About the Brand
Industry Finance & Money
Business Line DSA (Direct Selling Agent)
Organization Type Private
Head Office Chennai, Tamil Nadu
Founder R. Thyagarajan (Chairman)
Founded In (year) Friday, April 5, 1974
No. of DSA’s NA
Master Franchise Model NA
DSA Tenure Lifetime
DSA Location All over India
Business Set-Up Time 1 Month
DSA Commencement Year 2011

How much does Shriram Finance Franchise Cost?

Investment by DSA
DSA Fees Upto Rs.3000
Infrastructure Investment Rs.30,000 – Rs.60,000 (Optional)

What is Shriram Finance DSA Commission?

Commission% / Revenue Sharing
Home Loan Commission 0.5% – 0.7% of Loan value
Personal Loan Commission 2.25% – 2.75% of Loan value
Auto Loan Commission 1.7% – 2.1% of Loan value
Business Loan Commission 2.45% – 2.85% of Loan Value
Credit Card NA

How much you can earn from Shriram Finance DSA Business?

Monthly Revenue
Home Loan Amount 5,100,000
Personal Loan Amount 2,200,000
Credit Card Clients NA
Home Loan Commission 35,700
Personal Loan Commission 60,500
Credit Card Commission NA
DSA’s Income 96,200
Total Expences 60,000
DSA’s Net Profit 36,200
Net Profit Margin 0.496%

How much time does it take for Shriram Finance Partner to breakeven?

ROI Timeframe / Breakeven Time
In Months 3 to 6 Month


How to access Shriram Finance DSA Franchise Dashboard?

DSA Dashboard Access
Shriram Finance DSA Dashboard Dashboard Link

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What is the Shriram Finance Partner Program Infrastructure requirement?

Infrastructure Required
Area in Sq. Ft. 100 – 200 Sq. Ft.
No. of Employees Minimum 1
Reception Optional
Managers Cabin Optional
Mobile or Telephones Compulsory
Call Recording Optional
Laptops or Computers Compulsory
CCTV Optional

What is the extent of Support provided to Shriram Finance DSA Franchise?

Support from Brand
Offers Available
Client Interaction Training Available
Relationship Manager Support Available
Back-Office Support Available
Marketing Support Partially Available
Business Management Software NA
Website Support NA
Operation Manual Available
Training Manual Available

What kind of Marketing Support is provided to Shriram Finance DSA?

Marketing Support by Brand
Unit Interior & Exterior Ads Available
Local Advertisement Available
Digital Marketing Available
Television Advertisement NA
Prints Advertisement NA
Events/Seminars NA

Does Shriram Finance Frachise Business offers training?

Training by Brand
Product Information Training Provided
Sales Training Provided
Service Training Provided
Recovery Training Provided

What are the Products & Services provided to Shriram Finance DSA Partner?

Products / Service Offerings
Home Loan Interest Available
Automobile Loan Interest Available
Gold Loan Interest Available
Education Loan Interest Not Available
Personal Loan Interest Available
Business Loan Interest Available
Credit Card Interest Not Available

What is the Eligibility Criteria to Become Shriram Finance DSA Partner?

DSA Qualification
Age 18+
Nationality Indian
Academic Qualification 10+, Graduate Preferred
High CIBIL Score Compulsory
Business Experience Optional

Which documents are required to become Shriram Finance DSA?

Documents Required
DSA Agreement Compulsory
Identity Proof – Aadhaar Compulsory
Address Proof – Aadhaar / Rental Agreement Compulsory
PAN Compulsory
Passport Size Photo Compulsory
Bank Account Details Compulsory
Bank Cancelled Cheque Compulsory
GST Registration Certificate Compulsory
Latest ITR or Form16 Compulsory

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